Content for Dufry stores.
The Sense of Place are graphic and audiovisual campaigns, which are implemented in the screens of Dufry Store, and are characterized by the development of an identifying landscape, whether emblematic or iconic in the culture or tradition of nature, of each country of destination .
The Sense of Place are graphic and audiovisual campaigns, which are implemented in the screens of Dufry Store, and are characterized by the development of an identifying landscape, whether emblematic or iconic in the culture or tradition of nature, of each country of destination .
Sense of the place Amman is based on a characteristic element of Jordanian culture, such as going out in the afternoon to fly kites that highlight their color in the ocher colors of the city and the desert environment. We open creativity, with a flash of sunlight effect.
Start with a beautiful sunset seen from the Jerash Citadel and its ancient ruins. From here we observe Amman's skyline, bathed in the last rays of the sun and its characteristic colors. From this beautiful place we can also see numerous colorful kites that rise in the sky, moving gently towards a light breeze.
Start with a beautiful sunset seen from the Jerash Citadel and its ancient ruins. From here we observe Amman's skyline, bathed in the last rays of the sun and its characteristic colors. From this beautiful place we can also see numerous colorful kites that rise in the sky, moving gently towards a light breeze.
Draw Proposal_ sense of place amman _kites
Full Perimeter_Sense of Place Amman Kites
graphic Proposal_ sense of place amman kites
Full Perimeter_ Sense of Place Amman Kites
Graphic Animation _ sense of place Amman kites
Perimeter Animation _ sense of place malaga
Programs: Adobe Illustrator, Adobe Photoshop, Adobe After Effects.
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CREDITS:
Creative Direction: Saray Herrera
Draw: Francis Barroeta
Art Direction: Francis Barroeta, Saray Herrera
3D Modelling: David Fernández
Animation Direction: Francis Barroeta and Saray Herrera
Animation: David Fernández
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Client: Dufry
Company: Telefónica. Exclama Comunicación.
